Last year we sponsored some business content at the Northeast Floral Expo, but did not exhibit. This year we did both – we exhibited in the expo and also sponsored business content designed to help florists better (and more profitably) quote wedding and event work.
For the most part Susan Page, Vice-President of Sales for FloristWare, took care of things in the exhibition area – meeting up with existing clients and talking to many other florists that had come to take a look at FloristWare, with Mark joining whenever he could. Mark also attended several of the business sessions (including an excellent presentation from Rick Rivers, sponsored by Flower Shop Network) and presented the one on pricing.
The 2015 was an amazing event and one we hope to return to next year. Until then here are some pictures taken at the event.